Here’s a special Thanksgiving thought for you.
I met the Communications Doctor at the NSA Speakers School.
Susanne Gaddis, PhD, helps leaders with communications.
Our friend Glenn Strange was the ring master this year.
Glenn assembled a powerful lineup of speaker teachers.
Susanne shared two important training aids she’s developed.
One has 56 “Ego Busters”. They’re prickly. Such as:
“It won’t work”, “It’s against policy” and “You’re out of you mind”.
Makes you feel bad just reading them, doesn’t it?
She has 54 “Ego Boosters” that you can use to boost confidence.
At a meeting you might say: “What a great idea” or “Wow!”
Also: "Thank you for . . .” or “That’s a good point”.
One on one, you might say: “I like the way you did that”.
Or “That’s clever” or “I couldn’t have done it better myself”.
“You really outdid yourself” or “You’re an inspiration”.
In a note you might write: “Congratulations” or “Wonderful job”.
Susanne did not mention this but there are other Ego Boosters.
These you say in front of others to recognize achievement.
“Thanks, Bill, for a great job on the XYZ project.”
“Sue, thanks for completing the work on time and under cost.”
Years ago my editor would demand to know who wrote something.
Meekly I would raise my hand, waiting for an angry outburst.
He was an intense and emotional man, my editor.
"Great work," he might say. "I had a hunch you wrote it."
I could go without food or sleep for a week on those words.
Remember that you have vast influence over others.
Your words can praise or puncture, cherish or condemn.
Say a good word. Praise in public. Leave a thank you note.
Even write notes to the rising stars’ families.
Let their loved ones know what a great job they are doing.
Giving thanks goes a long way this Thankgiving.
For more of Susanne’s Ego Boosters check her website.
It’s www.CommunicationsDoctor.com
For more on influence and leadership, click on
http://www.jerrybellune.com/books/lead-people-manage-things/lead-people-manage-things-the-book.htm.
Showing posts with label Communications Doctor. Show all posts
Showing posts with label Communications Doctor. Show all posts
Tuesday, November 24, 2009
Tuesday, November 17, 2009
What you pray for
The National Speakers Association gave me an opportunity Saturday.
Twenty speakers learned how to get free publicity in the media.
I told them, “Advertising is what you pay for.
“Publicity is what you pray for.”
We defined advertising as business-building information.
New products and services. Special sales, etc.
You should expect to pay to advertise those.
Publicity is news about something you are doing or have done.
This includes: Helping a charity. An honor or award. A promotion.
A new book you’ve written and published.
An upcoming speech for a business or professional group.
We discussed who to contact, how and what to say when you do.
How to tell a story an editor or broadcast news director will like.
They went home with a template for writing their own news release.
If you would like a copy, email me at Jerry@JerryBellune.com
Next week, I’ll tell you about the Communications Doctor.
Twenty speakers learned how to get free publicity in the media.
I told them, “Advertising is what you pay for.
“Publicity is what you pray for.”
We defined advertising as business-building information.
New products and services. Special sales, etc.
You should expect to pay to advertise those.
Publicity is news about something you are doing or have done.
This includes: Helping a charity. An honor or award. A promotion.
A new book you’ve written and published.
An upcoming speech for a business or professional group.
We discussed who to contact, how and what to say when you do.
How to tell a story an editor or broadcast news director will like.
They went home with a template for writing their own news release.
If you would like a copy, email me at Jerry@JerryBellune.com
Next week, I’ll tell you about the Communications Doctor.
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