Thursday, September 18, 2008

Measuring your results

Last time we talked about how to increase your productivity.
Today we’re going to talk about measuring your results.
In your sales this is critical, whether it’s products or services.
Darren LaCroix showed me a simple spreadsheet he uses.
Darren is a World Champion of Public Speaking.
This competition attracted 25,000 speakers. Darren won.
Darren has given up his day job, a Subway sandwich franchise.
Now he speaks all over the world and sells his books, CDs and DVDs.
Darren tracks his sales. He uses such measures as:
1. Who he spoke to. 2. The audience size. 3. How much he sold.
4. % who bought. 5. Total sales volume. 4. ROI per person.
Now he knows roughly how much he will sell by audience size.
By the products they’re likely to buy. What his ROI will be.
This tells him which products and how many to ship.
He’s found he will sell something to 20% of the audience.
Relate this to what you sell. Do you sell in a physical location?
On the Internet? As you travel? How do you measure your results?
To contact Darren, go to http://www.humor411.com/newsletter/
Ask him to email you a copy of his spreadsheet to help you.
Sign up for his free eLetter at www.Presentation411.com
Next we’ll talk about increasing sales by avoiding cold calls.
For more on improving your bottom line, please click here.

Tuesday, September 16, 2008

Jump start your productivity up to 40%

Last week we talked about building your fortune.
Today we'll talk about how to increase your productivity.
Did you read Stephen Covey’s "7 Habits of Highly Effective People"?
Our colleague Richard Morreale reminded us of it last weekend.
Richard has a matrix planning guide to help you get more done.
Do you often feel there’s too much to do? Where do you start?
Here’s a simple idea. List urgent and important tasks. Do them first.
Now list other tasks that aren’t necessarily urgent but important.
Do them next. Then list the urgent but not important ones.
These are the ones someone else wants you to do. Say "no" to them.
Finally list the ones that are neither urgent nor important.
Ignore them. They are time wasters. Your time’s too valuable.
Now list urgent and important tasks as your top priorities.
Then the important but not urgent ones come next.
With a plan for the day, you’ll get more done than you expect.
To contact Richard, go to Richard@RichardMorreale.com
Ask him to email you a matrix to help you set priorities.
Next we’ll talk about measuring your results.
For more on improving your bottom line, please click here.