Tell a motivating story

We’ve talked with you about finding your life’s great purpose.
Here’s a way to galvanize others with your vision and dream:
Tell your story about why and how you plan to realize your goal.
In "Motivate Like a CEO", Suzanne Bates tells how stories motivate.
1. Stories connect people to your purpose and passion.
I tell people about my goal of raising $200 million for literacy.
That makes a connection with them and inspires them, too.
I tell them the story of Jimmy, the pressman who could not read.
42 million Jimmys cannot read. I’m passionate about helping them.
2. Stories help you communicate.
If I know what drives you, I will want to help you achieve your goal.
3. Stories inspire people.
They drive values throughout your company and community.
4. Stories reveal you as a leader.
They show that you are in touch with what’s going on.
5. Stories show that you care.
They show that you understand and appreciate other people.
We would rather work with someone with a heart, not just a brain.
More about storytelling as a motivator in Thursday’s blog.
I recommend Suzanne’s book, published by McGraw Hill.
For more on finding your great purpose, please click here.